When in 2013 we were desperately looking for the perfect brand name that would look good on a signage at a New York Fashionweek Show, our only intention was adding a little color to a rather dull and grey suit community. One of our mission that never changed was making suits street chic and introduce […]
Tag: NYFW
Blogger Matthias Geerts at NYFW Men’s
Blogger Matthias Geerts was spotted in DARKOH while visiting several shows during NYFW Men’s in February. Matthias was wearing our bestseller, the double breasted windowpane suit. He was then pictured in Bill Cunningham’s column in NYTimes Magazine:
Blogger Spotlight: Dathias Godfrey
About one year ago, we decided to integrate menswear bloggers to our marketing strategy. After watching the incredible rise of Daniel Wellington watches thanks to a strong blogger network, we reached out to their PR agent hoping to get any initial contacts. This is how we met Dathias Godfrey who was quite new in the blogger […]